Key thing:
. BlissClub's marketing strategy emphasizes authenticity and inclusivity. Instead of using professional models, they feature women from their community in photoshoots.
Designed for Comfort | Super Stretchy & Comfy
Judgement free communication
Are you still peeping at the men’s section when it comes to activewear? Hands-me-downs from elder siblings are still your thing because there’s nothing out there that
**NOT ANYMORE!**
Bliss Club was born from a genuine need - the lack of high-quality activewear options for Indian women. Our mission is simple - we engineer functional, stylish and comfortable apparel not only for runners or players but for every mover.
✅ FABRIC
No rough, damp, itchy or see-through fabrics. Just soft, stretchy, sweat-wicking, breathable and weather-friendly fabrics, designed for your performance.
✅ FEATURES
No fake pockets or unhelpful features that don’t enable movement. Just activewear with pockets, adjustable drawstrings, towel loops, and more, innovated for #womenwhomove.
✅ FUNCTION
No more limited moves on account of distracting activewear. Just super functional activewear for all your low, mid and high-impact moves.
✅ FIT